Developed under Market Transformation for Energy Efficiency (MTEE) under National Mission for Enhanced Efficiency (NMEEE) Super Efficient Equipment Programme (SEEP) is a programme designed to bring accelerated market transformation for super efficient appliances by providing financial stimulus innovatively at critical point/s of intervention. Under this program, ceiling fan has been identifies as the first appliance to adopted. SEEP for ceiling fans aims to leapfrog to an efficiency level which will be about 50% more efficient than market average by providing a time bound incentive to fan manufacturers to manufacture super efficient (SE) fans and sell the same at a discounted price. The goal is to support the introduction and deployment of super efficient 35W ceiling fans, as against the current average ceiling fan sold in Indian market with about 70W rating. For the XII Plan, BEE has proposed SEEP for Ceiling Fans given that such fans are sold in huge volumes (of the tune of 30-35 million annually). To avoid inefficiency getting locked in economy for its life, this program aims to stimulate technological upgradation and their accelerated introduction by manufacturers through an incentive mechanism which would motivate manufactures to manufacture such super efficient fans and sell at competitive price in a highly price sensitive fans market. Consultation with main stakeholders of the program such as fan manufactures technology providers, R&D institutions, academia and civil society organizations have been completed. Main technical specifications have been finalized. Assessment of testing capacity and development of testing protocols has been completed. Procurement of agency for monitoring and verification is under process.